三九養(yǎng)生堂記者 鄧肯·蓋伊 報道
精彩| 規(guī)??(gui)范??(fan)網(wǎng)??(wang)絡(luò)?(luo)彈?(dan)窗??(chuang)廣??(guang)告??(gao)發(fā)??(fa)展??(zhan)??，需??(xu)要??(yao)多??(duo)方??(fang)合??(he)力??(li)??。??違??(wei)規(guī)??(gui)廣??(guang)告??(gao)顯??(xian)然??(ran)損??(sun)害??(hai)到??(dao)消??(xiao)費??(fei)者?(zhe)的??(de)正??(zheng)當(dāng)??(dang)權(quán)??(quan)益??(yi)??，必??(bi)須??(xu)強??(qiang)化??(hua)跨??(kua)部??(bu)門??(men)、跨??(kua)區(qū)??(qu)域??(yu)協(xié)??(xie)同??(tong)監(jiān)?(jian)管??(guan)??，加?(jia)大?(da)力??(li)度??(du)整??(zheng)治??(zhi)消??(xiao)費??(fei)市??(shi)場??(chang)亂??(luan)象??(xiang)??。要??(yao)充??(chong)分??(fen)發(fā)??(fa)揮??(hui)整??(zheng)治??(zhi)虛??(xu)假??(jia)違??(wei)法??(fa)廣??(guang)告??(gao)聯(lián)?(lian)席??(xi)會??(hui)議?(yi)機??(ji)制??(zhi)作??(zuo)用??(yong)??，著??(zhe)力??(li)解??(jie)決??(jue)互??(hu)聯(lián)?(lian)網(wǎng)??(wang)彈?(dan)窗??(chuang)廣??(guang)告??(gao)“以??(yi)罰??(fa)代??(dai)管??(guan)、一??(yi)罰??(fa)了??(le)之??(zhi)”和??(he)“屢??(lv)罰??(fa)屢??(lv)犯?(fan)”等??(deng)突??(tu)出?(chu)問??(wen)題??(ti)；加??(jia)大??(da)對??(dui)涉??(she)事??(shi)主??(zhu)體??(ti)的??(de)處??(chu)罰??(fa)力?(li)度??(du)??，對??(dui)于??(yu)屢??(lv)教??(jiao)不??(bu)改??(gai)、反??(fan)復(fù)??(fu)出??(chu)現(xiàn)??(xian)問??(wen)題??(ti)的??(de)企??(qi)業(yè)??(ye)??，必?(bi)要??(yao)時??(shi)可??(ke)以??(yi)采?(cai)取??(qu)強??(qiang)制??(zhi)措?(cuo)施??(shi)；健??(jian)全??(quan)公??(gong)眾??(zhong)監(jiān)??(jian)督??(du)投??(tou)訴??(su)渠??(qu)道??(dao)??，讓??(rang)消??(xiao)費??(fei)者??(zhe)也??(ye)成??(cheng)為??(wei)市??(shi)場??(chang)監(jiān)??(jian)管?(guan)的??(de)重??(zhong)要??(yao)一??(yi)環(huán)??(huan)???！ ∥??(wo)國??(guo)廣??(guang)告??(gao)法??(fa)第??(di)44條??(tiao)明??(ming)確??(que)規(guī)??(gui)定??(ding)：“利??(li)用??(yong)互??(hu)聯(lián)??(lian)網(wǎng)??(wang)發(fā)??(fa)布??(bu)、發(fā)??(fa)送?(song)廣??(guang)告??(gao)??，不??(bu)得??(de)影??(ying)響??(xiang)用?(yong)戶??(hu)正??(zheng)常??(chang)使??(shi)用??(yong)網(wǎng)??(wang)絡(luò)??(luo)??。??在??(zai)互??(hu)聯(lián)??(lian)網(wǎng)??(wang)頁??(ye)面??(mian)以??(yi)彈??(dan)出??(chu)等??(deng)形??(xing)式?(shi)發(fā)??(fa)布??(bu)的??(de)廣??(guang)告??(gao)??，應(yīng)??(ying)當(dāng)??(dang)顯??(xian)著??(zhu)標(biāo)??(biao)明?(ming)關(guān)??(guan)閉??(bi)標(biāo)??(biao)志??(zhi)??，確??(que)保?(bao)一??(yi)鍵??(jian)關(guān)??(guan)閉??(bi)??。”近?(jin)年??(nian)來??(lai)??，相??(xiang)關(guān)??(guan)部??(bu)門??(men)多??(duo)次??(ci)針??(zhen)對??(dui)互??(hu)聯(lián)??(lian)網(wǎng)??(wang)廣??(guang)告??(gao)開??(kai)展??(zhan)整??(zheng)治??(zhi)行?(xing)動??(dong)??，并??(bing)取??(qu)得??(de)一??(yi)定??(ding)效??(xiao)果??(guo)??。但??(dan)是??(shi)??，在??(zai)手??(shou)機??(ji)掃??(sao)碼??(ma)消??(xiao)費??(fei)等??(deng)新??(xin)興??(xing)領(lǐng)??(ling)域??(yu)??，彈??(dan)窗??(chuang)廣??(guang)告??(gao)泛??(fan)濫??(lan)的??(de)問??(wen)題??(ti)像??(xiang)牛??(niu)皮??(pi)癬??(xuan)一??(yi)樣??(yang)難??(nan)以??(yi)根?(gen)治??(zhi)??。
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