三九養(yǎng)生堂記者 鄧肯·蓋伊 報(bào)道
精彩| 移??(yi)動(dòng)??(dong)支??(zhi)付??(fu)和?(he)掃??(sao)碼??(ma)消??(xiao)費(fèi)??(fei)已??(yi)深?(shen)入?(ru)大??(da)眾??(zhong)日??(ri)常??(chang)生??(sheng)活??(huo)??，滲??(shen)入??(ru)餐??(can)飲??(yin)、購??(gou)物??(wu)、旅??(lv)游??(you)、汽??(qi)車??(che)、超?(chao)市??(shi)等??(deng)各??(ge)行??(xing)各??(ge)業(yè)??(ye)??。??從??(cong)高??(gao)檔??(dang)商??(shang)場(chǎng)??(chang)買??(mai)東??(dong)西??(xi)到??(dao)路??(lu)邊??(bian)小??(xiao)攤??(tan)吃??(chi)飯??(fan)??，從??(cong)汽??(qi)車??(che)加??(jia)油??(you)到??(dao)菜??(cai)場(chǎng)??(chang)買??(mai)菜??(cai)??，一??(yi)個(gè)??(ge)手??(shou)機(jī)??(ji)就??(jiu)可??(ke)以??(yi)搞??(gao)定??(ding)一??(yi)切??(qie)??。然??(ran)而??(er)??，無?(wu)孔?(kong)不??(bu)入??(ru)的??(de)彈?(dan)窗??(chuang)廣??(guang)告??(gao)導(dǎo)??(dao)致??(zhi)掃??(sao)碼??(ma)消??(xiao)費(fèi)??(fei)流??(liu)程??(cheng)變??(bian)得??(de)繁??(fan)瑣??(suo)、降??(jiang)低??(di)效??(xiao)率??(lv)??，廣?(guang)告?(gao)內(nèi)??(nei)容??(rong)也??(ye)存??(cun)在??(zai)誤??(wu)導(dǎo)??(dao)??，令??(ling)消??(xiao)費(fèi)??(fei)者??(zhe)苦??(ku)不??(bu)堪?(kan)言??(yan)???！ ∫?guī)??(gui)范?(fan)網(wǎng)??(wang)絡(luò)??(luo)彈??(dan)窗??(chuang)廣??(guang)告??(gao)發(fā)??(fa)展??(zhan)??，需??(xu)要??(yao)多??(duo)方??(fang)合??(he)力??(li)?。??違??(wei)規(guī)??(gui)廣??(guang)告??(gao)顯??(xian)然??(ran)損??(sun)害??(hai)到??(dao)消??(xiao)費(fèi)??(fei)者??(zhe)的??(de)正??(zheng)當(dāng)??(dang)權(quán)??(quan)益??(yi)??，必??(bi)須??(xu)強(qiáng)??(qiang)化??(hua)跨??(kua)部??(bu)門??(men)、跨??(kua)區(qū)??(qu)域??(yu)協(xié)??(xie)同??(tong)監(jiān)??(jian)管??(guan)??，加??(jia)大??(da)力??(li)度??(du)整??(zheng)治??(zhi)消??(xiao)費(fèi)??(fei)市??(shi)場(chǎng)??(chang)亂??(luan)象??(xiang)?。要??(yao)充??(chong)分??(fen)發(fā)??(fa)揮?(hui)整??(zheng)治??(zhi)虛??(xu)假??(jia)違??(wei)法??(fa)廣??(guang)告??(gao)聯(lián)??(lian)席??(xi)會(huì)??(hui)議??(yi)機(jī)??(ji)制??(zhi)作??(zuo)用??(yong)??，著??(zhe)力??(li)解??(jie)決??(jue)互??(hu)聯(lián)??(lian)網(wǎng)?(wang)彈??(dan)窗??(chuang)廣??(guang)告??(gao)“以??(yi)罰??(fa)代??(dai)管??(guan)、一??(yi)罰??(fa)了??(le)之?(zhi)”和??(he)“屢??(lv)罰?(fa)屢??(lv)犯??(fan)”等??(deng)突??(tu)出??(chu)問??(wen)題??(ti)；加??(jia)大??(da)對(duì)??(dui)涉??(she)事??(shi)主??(zhu)體??(ti)的?(de)處??(chu)罰??(fa)力?(li)度??(du)??，對(duì)?(dui)于?(yu)屢??(lv)教??(jiao)不??(bu)改??(gai)、反??(fan)復(fù)??(fu)出?(chu)現(xiàn)??(xian)問??(wen)題??(ti)的??(de)企??(qi)業(yè)??(ye)??，必??(bi)要?(yao)時(shí)??(shi)可??(ke)以??(yi)采??(cai)取??(qu)強(qiáng)??(qiang)制??(zhi)措??(cuo)施??(shi)；健??(jian)全?(quan)公??(gong)眾??(zhong)監(jiān)??(jian)督??(du)投??(tou)訴??(su)渠??(qu)道??(dao)??，讓??(rang)消??(xiao)費(fèi)??(fei)者??(zhe)也??(ye)成?(cheng)為??(wei)市??(shi)場(chǎng)??(chang)監(jiān)??(jian)管??(guan)的??(de)重??(zhong)要??(yao)一??(yi)環(huán)??(huan)?。
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